Innovation Institute LLC in La Palma added two firms to buttress its work in executive search and workforce management.
The for-profit institute is owned by five nonprofit health systems and hospitals, including Providence St. Joseph Health in Irvine and Children’s Hospital in Orange County in Orange.
The Innovation Institute is proud to offer a crowdsourced direct investment platform for individuals seeking capital to launch new start-ups in the healthcare space. RedCrow is based in the San Francisco Bay area. The RedCrow platform was initially launched by Brian A. Smith, a leader in the equity crowdfunding space and a former wealth manager at Morgan Stanley. Partnered with Brian in the RedCrow venture is Jerry Harrison, who was most widely known for his work with the musical group “Talking Heads” but also has experience with the crowdsourcing space having launched garageband.com in the 90s. The Innovation Institute also has a small equity position in RedCrow and shares in the upside for those successful capital raises.
RedCrow in partnership with the Innovation Institute, provides a portal for companies seeking funding. RedCrow’s team which is comprised of experts in the medical, business, marketing and financial spaces will vet companies seeking investment and work with them on their pitches. The RedCrow platform meets a need for early stage start-up companies seeking capital and fills the gap between a nascent idea and fully operational company. The platform will also allow Member System’s physicians and employees the opportunity to invest in their co-workers or peers’ products and start-ups. The typical capital raise is between one and three million dollars.